The Cachet Boutique Hotel and its elegant Playboy Supper Club at 510 W. 42nd St. are crowned with a private rooftop viewing deck and a performance space surmounted by a giant LED billboard.
Known as the glass cube, it is intended for the private use of brands who rent the billboard for introductory events such as music tours and products.
The hotel owners and developers are Merchants Hospitality, led by Abraham Merchant, Richard Cohn and Adam Hochfelder, along with investor Robert W. Roche of Roche Enterprises.
A $ 42 million mortgage funded by Taconic Capital Advisors and just received by Robert Varrone and Christopher Herron from Iron Hound Management replaces initial mortgage lending.
The hotel has been refurbished with 151 keys, the Merchants & # 39; Treadwell Park restaurant, the Sky Box and Retreat private function rooms, and the Playboy Club and Black Box function room.